SEO Packages (Local, Global & Ecommerce) - Which One to Choose!
Mansi Rana
Category : Personal
Posted by Mansi Rana  . May 17
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Video Description
Selecting the right SEO package is never easy! Watch the video to learn more about the factors that should be considered before selecting the right package for you. #seopackages #seo #howtoselect #digitalmarketing

Video Transcript -

Different Kinds of SEO Packages & which one is for You?

- Local SEO Packages
- Global SEO Packages
- Ecommerce SEO Packages

1 - Local SEO - What, Why & How?

What is Local SEO?

As the term indicates is SEO for businesses that target local / niche audiences. Eg: Carpenter, Contractor, Lawyer etc

Why Local SEO?

Target the right audience & Get found by People looking for service providers near me. Local SEO has higher conversion rate when compared to Global or E-commerce SEO. So, there are higher chances of you converting a call.

How we do it?

Get your Google My Business page set up.
Optimize all landing pages with locally targeted keywords.
Maintain NAP Consistency across the web.
Ask & List genuine reviews from your customers on Google and Yelp.
Optimize the search engine snippets.
Focus on local link building.
Optimize for Voice Search
Optimize for “Near Me” Keywords
Create Content around Local audience & needs.
Make sure your website is Mobile Friendly.
Use Location Specific Pages or Location Specific “About us” Page

2 - Global SEO - What, Why & How?

What is Global SEO?

As the term indicates is SEO for businesses that target Nation Wide Areas i.e, Global audiences. Eg: Management Consultants, E-Commerce website owners etc.

Why Global SEO?

Most of the businesses/business owners feel that Global is for someone targeting Nationwide areas but there is a catch to this. Global SEO Packages are for businesses that meet either one of the criteria:

1. Targets to Nation Wide audience
2. Belongs to High Competitive Market
3. Has lots of products or services to offer.

How we do it?

Under Global SEO, we primarily take care of your :
On Page Optimization - Search & Mobile
Off Page Optimization - Content Syndication & Link Syndication
Voice Search Optimization
Data Analysis

3 - E-commerce SEO - What, Why & How?

What is E-commerce SEO?

As the term indicates is SEO for businesses that target sells products online & has lots of
products to be optimised.

Why E-Commerce SEO?

E-Commerce SEO Packages are for businesses that meet either one of the criteria:

1. Sells LOTS of products
2. Has a LONG list of keywords to be optimized - Food Portals, Property Portals, Party Venue Booking Portals, etc
3. Belongs to High Competitive Industry like - Loans, Real Estate, Mortgage, Medical Software, etc.

How we do it?

Under E-Commerce SEO, we primarily take care of your :

Mobile Friendly limitations
SSL Certifications
UI / UX Limitations
Identify Competitor
Conduct Detailed Keyword Analysis
On Page Optimization
Built Website Authority
Off-Page Strategy - Content Syndication & Link Syndication
Data Analysis & Reporting

I hope this answers your basic doubts. Now you browse our SEO packages here https://www.ezrankings.org/seo-packages.html and choose a suitable one for your business.

In case, there are any specific questions, Please feel free to drop an email to contactus@ezrankings.org

Stay tuned for next video.